Amerika ungeschminkt

Documenting the "State of the United States" right before the big election in 2016.

Based on actual photographs taken by the programs host – Markus Lanz during production, the design package for this intense documentary starts where the genre is coming from and where forever it will belong: documenting.

Working with the images in 3D software and carefully animating perspectives to simulate motion, the final look is unusual and fitting. Together with the logo design the typographic treatment rounds out the full package.